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XYWAV

xYWAV

Idiopathic hypersomnia leaves people wrapped in sleep while the world moves on without them.
When I joined mid-workflow, I led the refinement and production of a cocoon-to-butterfly concept for a highly regulated black box therapy—one that required extraordinary care in how transformation was portrayed. In a landscape defined by hesitation, credibility became the creative mandate. Daylit bedrooms gave way to grounded, everyday moments of reentry. Transformation, handled carefully.